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Suru Partners

Coventry, United Kingdom
5.0 (18)
Accepting new clients
Certifications
Project budget
  • £10,000 - £25,000
  • £25,000 - £100,000
  • £100,000+
Charitable areas of expertise
  • Case management
  • Events
  • Fundraising
  • Grantmaking
  • Impact reporting
  • Memberships
  • Service delivery
  • Supporter journeys
  • Volunteering
Operational and Strategic Services
  • Accounts and finance
  • Change management
  • Design and branding
  • Digital architecture review
  • Fundraising strategy
  • GDPR
  • Governance
  • HR, Learning & development, Culture
  • IT & Digital
  • Process mapping
  • Project management
  • Technology selection
CRM & Technical Services
  • Custom API integrations
  • Custom software development
  • Data cleansing and validation
  • Export from existing data sources
  • Third-party application support
  • Website development
  • Zapier integrations
Tools commonly worked with
  • Access Charity CRM (ThankQ)
  • ActiveCampaign
  • APIs
  • Benefactor
  • Campaign Monitor
  • Capsule CRM
  • CareNG
  • ChurchSuite
  • CiviCRM
  • Donorflex
  • Donorfy
  • Enthuse
  • eTapestry
  • Eventbrite
  • Exchequer
  • Filemaker
  • FundraiseUp
  • Google Analytics
  • Harlequin
  • Hubspot
  • JustGiving
  • Lamplight
  • Mailchimp
  • Microsoft Access
  • Microsoft Dynamics
  • PowerBI
  • Quickbooks
  • Raiser's Edge
  • Retool
  • Sage
  • Salesforce
  • Shopify
  • SQL
  • Tableau
  • Volunteero
  • WooCommerce
  • Wordpress
  • Xero
  • Xledger
  • Zapier
  • Zoho
Partner Type
  • Implementation Partner
  • Consultant Partner

About Suru Partners

Suru Partners is a software and CRM consultancy that creates, configures and connects the right digital tools to help non-profits increase their impact. We provide strategic consulting, digital transformation, CRM implementations, bespoke application development, website & systems integrations, and digital service design. We work with non-profits with a shared vision to leverage technology to change the world, helping our wonderful clients make a greater impact using the resources they steward.

Highly experienced partner

As trusted specialists for the sector, we understand the unique challenges and context faced by non-profit organisations. We work with you as a partner, guiding you through the process from start to finish — from scoping, design and business case through to migration, launch and ongoing evolution — actively engaging with your stakeholders, teams and leadership along the way to ensure project success.

Having partnered with non-profits for more than 20 years, we know the pitfalls that many encounter during CRM and technology projects. We navigate you around these pitfalls, sharing best practice with your teams ensuring you get the best return on your investment in digital tools.

And, unlike agencies who focus on a single technology or discipline, our breadth of integrated expertise means we can combine best-in-class systems to create powerful experiences and tools for your staff, donors and partners that integrate digital touchpoints, workflows and data in a cohesive way.

Case Studies

Streamlining Feeding Families' Operations
Padmaloka Finds Harmony With Beacon CRM
Streamlining Grant-Making for PHF

Clients

United Nations
World Vision
United Bible Societies
Operation Mobilisation
Serving In Mission
Keswick Ministries
Reviews
5.0 (18)
Write a review
New CRM Implementation
5.0
Feb 26, 2026
Paul Bilton, Worth Abbey
We used Suru to both do a roadmap/limited tech selection project and to implement a new beacon installation. We did not have an existing system to replace and then worked well with us to help us think about what we might want a system to do and then very well on implementation.
Incredibly efficient, patient, and friendly
5.0
Jan 06, 2026
Tautvydas Galminas, Institute of Economic Affairs
Suru Partners handled a large CRM migration project that was given to them with rather little advance notice to a very high standard. During the whole project, they were very transparent with where the project is at, made sure to consult and advise us on all unclear points and were incredibly patient with us throughout. The final product was exactly what we wanted and was delivered in advance of an already short deadline.
Suru are essential for any implementation! Total pros!
5.0
Dec 09, 2025
James Callaghan
We used Suru for our Beacon implementation and they were excellent, they kept the project running to schedule but were flexible to adapt around our needs. We really valued their expertise and were impressed at how easy they made things look. An essential component for any implementation would be to use Suru!
Excellent
5.0
Oct 01, 2025
Jeremy Slynn, Padmaloka Retreat Centre
Suru Partners provided an excellent service in helping us change our systems from quite an antiquated database to a CRM and a new website. We really appreciated the quality of their work, the speed in which they completed it and their availability to support us in subsequent tasks. We would recommend working with Suru Partners!
Making Complex Change Clear, Manageable, and Even Fun
5.0
Sep 26, 2025
Chris Lawley, Operation Mobilisation
It’s been a huge pleasure working with SURU over the past two years. They guided us in moving from a very unique, antiquated CRM to a state-of-the-art system with patience, clarity, and first-class professionalism. They managed deadlines brilliantly, communicated clearly, and supported us long after go-live. Meetings were not only productive but fun, creating a real sense of partnership. We highly recommend John, Neetu, and the whole team for their expertise and collaborative spirit.
Wonderful support and expertise
5.0
Sep 24, 2025
Sam Darby, Pioneers
Working with Suru made a very complex project so much more straightforward. Their expertise, knowledge of our sector, guidance, support and immense patience, particularly from Joshua, meant that the complexities of bringing together data from three databases as we merged two charities, and working through our new processes, was smooth and delivered on every front. We couldn’t have done it without them. I’d highly recommend.